Sun Life gets in game

By News Staff

Posted Jan 20, 2010 04:43:07 PM.

This article is more than 5 years old.

Sun Life Financial is going to soon have its’ name attached to the stadium where the NFL’s Miami Dolphins play.

Word is Sun Life is paying 20 million dollars for naming rights for Sun Life Stadium.

Company spokesperson Steve Kee tells 570 News Sun Life wants to increase brand awareness in the United States.

He calls this smart use of their marketing dollars.

This year’s Super Bowl will be played at Sun Life Stadium.

Sun Life’s Canadian headquarters are located here in Waterloo.

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