United Way falls short of 2013 fundraising campaign goal
Posted Feb 24, 2014 06:13:13 AM.
This article is more than 5 years old.
The United Way of Kitchener Waterloo’s 2013 fundraising campaign has come up short.
The goal was $5.1-million but only $4.7-million has been raised.
United Way CEO Jan Varner and Campaign Champion Tim Jackson have released a statement saying “the truth is that some long term, corporate supporters were unable to raise as much money as they did last year. As an organization we are in the process of reaching out to these companies to understand what, if anything, we can do to return their support to previous levels.”
They warn, some difficult decisions will have to be made in terms of investing in the community, due to the shortfall.
The news comes as the United Way gets set to host its annual Community Spirit Awards, which will be held on Friday morning.
