Downtown Stratford Business Improvement Area (BIA) is creating some free, family-oriented fun this holiday season.
Your Downtown Winter Wander-land will offer free activities for kids of all ages, organizers said in a news release.
The event runs from Nov. 16 to Dec. 22 with two feature weekends Nov. 26-27 and Dec. 3-4.
It is being held to give families early winter weekend activities without hitting the pocketbook.
The Winter Wander-land will feature:
• a carousel offering free rides for kids of all ages
• fire pits to roast marshmallows and make some Wander-licious s’mores
• participating businesses will have their windows brought to life with snowflake art executed by local artists beginning Nov. 16
• a scavenger hunt contest with a prize draw
• free cultural holiday tradition programming at Stratford Public Library
• a Winter Wander-land Guide artwork from artist Vicki Schofield, featuring more than 60 downtown businesses that offer a validation sticker when you shop or dine. Collect eight stickers and enter to win one of four prize packages, valued at $500 each.
Key dates to keep in mind include Nov. 26-27, which will feature artisan blacksmith John Walker, of Fallen Willow Forge, demonstrating the talents of his craft.
On Dec. 16, the BIA is the lead sponsor of Lights On Stratford’s animation “The Pool” in Market Square.
The Pool is a giant field of concentric circles that swirl with light when activated by touch, meaning visitors can activate any of its 100 large circular pads by walking, dancing, jumping, or playing on them.
The Pool runs through until Jan. 27.
“The committee has been working very hard for weeks planning, preparing, and thinking outside of the box to provide an inclusive experience all will enjoy,” said the BIA’s Kim Giffiths, holiday sub-committee organizer.
“I am so impressed with the community collaboration to create and execute a program that will surprise and delight people of all ages this holiday season,” added Jamie Pritchard, general manager of the BIA.
The event organized and funded by the BIA is made possible by the cooperation of merchants, shops, restaurants, and businesses of downtown Stratford.
The Downtown Stratford BIA is made up of eight downtown small businesses and property owners as a volunteer board, and a staff, who work in partnership with the City of Stratford.