Drake’s OVO Campus Collection comes to UW, pop up shop next week

The online shoppers didn’t waste anytime in getting their hands on the 2026 Campus Collection dropped by Drake’s “October’s Very Own” (OVO) brand this August.

“Celebrating the legacy, prestige, and pride of some of Canada’s top universities,” the team launched merch with several Canadian universities including the University of Waterloo, Western University, York University, McMaster University, Dalhousie University and the University of Toronto.

The online collection dropped on Aug. 28 and sold out in hours, but an in-person shop is set to open next week.

Photo of OVO’s UWaterloo Campus Collection posted on the University of Waterloo’s Instagram

The university said the pop up shop is set to launch on Sept. 8 and 9 on a first come first serve basis.

The shop will be open from 11:00 a.m. – 4:00 p.m. at South Campus Hall. Shoppers will be limited to two of each item.

Last year, Wilfrid Laurier University was among the select schools to team up with the popular brand.

Photo from October’s Very Own Instagram Campus Collection launch in 2025

The 2025 collection had a focus on sport and “off-field leisure.”

This year, the theme is “a modern take on collegiate pride.”


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